It is probably worth me starting by telling you that this isn’t a blog about guerilla marketing. I have recently started taking the morning meeting with my team and I have become somewhat paranoid. I am scared that I am turning into a Big Hairy Gorilla!!

As in all gatherings, the young apes gather with their offerings. Slowly the ape-folk congregate at the table. The sun slowly moves to a different point in the clear blue sky and then, the allotted time arrives. Inter – tribe flea picking and grooming commences and all is well in the camp until all of a sudden harmony is shattered: The Big Hairy Gorilla has arrived.  The chest thumping, stomping and growling makes it…